The billboard pretty much covers the basics, all the vital information except the slogan.
"When no area of Tulsa is neglected the entire city benefits," said Brian Paschal, executive director of Tulsa's Young Professionals.
Now in it's third year, Street Cred first flexed its muscle in what was a down and out Pearl district.
"Those buildings were boarded up, with plywood, no glass, it was very dark," he said.
The program spruced things up for a day, helping folks imagine what could be, which helped lead to what is.
"We couldn't be happier with the Phoenix and Made, and Lot 6 Art Bar," he said.
Then, last year the group zeroed in on Red Fork in West Tulsa.
"It brightened it up a lot, they came in did a lot of painting," said MaryJo Luster of red Fork Art gallery & Studio.
And her studio will soon be getting a new neighbor when an architect moves in next door.
"The only way to get very many businesses in here is just to let them know where we are," she said.
Which is what Street Cred hopes to do next for 36th street north and north Peoria.
"I'd like to see some more build out here, build up out here instead of all out south," said Jayme Tygart. She lives at Comanche park, across the street from a defunct, fort knox looking store that's closed, and across the way from a convenience store that seen better days, and apparently last sold gas when it was one-something a gallon.
"We need some stuff out here, lots of things," she said.
Typros has had renderings made of the possibilities, and hopes the buzz will encourage a grocer to take notice.
"This is a rich community for that, the people want it, so lets try to get someone in here," said Katherine Silvey of Typros.
Street Cred 2013, striving for a lasting impression with a flash of optimism.
"Our hope and our mission with Street Cred is that it will spark others to make permanent change," said Paschal.