Blog: I can't figure out the NCAA
The NCAA is a confusing entity.
According to an audited financial statement, in 2016 the National Collegiate Athletic Association just missed eclipsing $1 billion in total revenue, coming in at $996 million.
What chunk of that money went to the players, to which the NCAA owe everything? Zero dollars. Look, I get the argument that a free education, room and board, meals, etc. count as a form of payment. Those perks that come along with being a scholarship athlete are nothing to scoff at.
But a lot of players, especially those on a partial scholarship, have to get jobs outside of school to help pay the bills.
Here's where Central Florida kicker Donald De La Haye's case takes center stage. His YouTube page, "Deestroying", has more than 135,000 subscribers. His videos are so popular, he was able to monetize them. This, according to the NCAA, is a big no-no.
They offered him a compromise, telling him he could only make money on his YouTube videos where he didn't make any reference to being a backup kicker at UCF -- as if that would give the Knights any sort of recruiting advantage. When De La Haye didn't take that offer, he was deemed ineligible. His college football career was over.
The irony in this is the NCAA is in the middle of a marketing campaign with the slogan “most of us will go pro in something other than sports”. So, what exactly is De La Haye doing that's so different than your ad campaign's tag-line? You don't allow him to get any sort of endorsement deal for the popularity gained from playing football... AND he can't go out and make money on his own YouTube page? How is this different than going to get a job at McDonald's in his free time?
It's baffling - and another public relations nightmare for an institution that's had plenty of them over the past few years. Even former Presidential candidate Marco Rubio (Rep - Florida) weighed in via Twitter:
De La Haye took to his YouTube page a day after the NCAA's decision was made public. Watch it, and comment below or Tweet me @johnmosstv and let me know how you think this NCAA decision makes any sense at all.